Monthly Archives: January 2015

Choose Proper eCommerce Websites for Selling Online

With many online stores spread across the internet, we are now facilitated in shopping. We’ve seen that almost every day women spend their money on buying clothes or shoes to support their performance. They do not need to go to department stores or clothing stores. By clicking certain online stores, their needs will be fulfilled. Not only women, we all now do the same thing. That is why selling online is growing rapidly and ecommerce website is needed.

If you are thinking to build your online store, then there are several tips you should notice. Of course you already have your own operating system or hardware. But it could be better for you to check first whether the ecommerce website you choose supports the web server software or other software and hardware you already have. Windows NT and UNIX are usually found in mostly sites of selling online. Usually people who want to build an online store have already had their own data, let’s say a catalogue or images and sort information of products. Make sure that the website you choose allows you to transfer the data quickly and easily. Some sites will ask you with high end packages if you want the data transferred quickly and easily, while some of them are not and it means you will transfer the data manually.

Payment comes in different methods. Ecommerce website you choose should support different methods of payment. The last is about the administration. If you want to do selling online, just makes sure that ecommerce website you need facilitates you in doing easy registration.

What You Should Do and Shouldn’t Do When Using Social Media for Marketing

The social media is emerging as the most important means to connect your business and the customers. There are many potential customers out there looking for desired products and services through the internet. To create maximal benefits of the social media, here some things that you should do and you shouldn’t do online.

First, know who you are, your unique identity for your brand, and the people who will represent you on the social media marketing. Make sure that you know your product well because you will be the one who communicate your products and brand through social media like FaceBook, Twitter, Instagram and many more. Second, you shouldn’t wait until after the fact. It is better that you have little knowledge of what is coming next so that you can prepare for the best anticipations.

Third, have knowledge about your customers. It is very important that you know well who your customers are, what they do, and more. It will help you to focus the social media marketing to the right targets, hence it saves time and efforts. Fourth, don’t make foul assumption about your marketing target. It is a mistake to generalize the type of your marketing targets. Your audience or customers are subjects not objects. Therefore, the social media marketing needs direct conversations, dialogues and discussions between you and your customers.